Some of you are definitely following o the @ebsikas account on Instagram, or keeping an eye on EBS events on Facebook. But have you ever wondered, who are the people behind these accounts?
In this article we are meeting the great people who keep the EBS social media accounts alive, to provide us with great content and relevant information on every day basis.
What is the Marketing Field all about?
Marketing field reflects EBS students’ lives and does marketing for events that are meant for Ebsters.
We want all the students to feel that they belong together, be it by taking part of events, representing EBS in sports activities or in any other exciting ways. We deal with event marketing, so that all of our students get information on all of EBS amazing and fun events. In addition we also reflect on everyday school life so that every Ebster feels part of this lovely EBS family we have.
Who are the members of the Marketing Field this year?
This year we have 3 very active and cheerful brunettes!
You can read about us below:
Brigitta Perlmann – Energetic, cheerful and helpful. I’m a very good listener who is always there for others. You can always only see me being cheerful and when once in a blue moon I should be in a bit more serious mood then I could always hear a sentence ”I have never seen you like this before :D”. Usually I start my day with an early workout, because that way it feels like I have much more time to deal with other things during the day. 🙂
Francesca Buntsel – Creative, curious and caring. I like to frame up, combine and organize things. That’s where my interest in graphical design comes from, which has become much cherished to me. Out of all the things in the world, I adore surrounding myself with the closest people to me, to forget all the worries and liabilities and to take a small break from this fast paced life. Afterwards, it’s so great to come back with new ideas, goals and a more cheerful mood.
Kerli Kiiler – Ambitious, self-willed and independent person, who does everything in order to achieve her goals and dreams. My friends would say that I am “super chill”. You can talk about anything with me. Trust, honesty and open communication are most important for me. Honestly, even if I ever seem a little too arrogant and quiet at first then in reality, sincerity is something very characteristic of me, and I just talk only when I have something relevant or important to say. I just enjoy listening to others more.
What is the secret behind the perfect Instagram?
Through our vision, a good Instagram has two important parts – content and appearance. There can’t be one without the other. It’s important to us that every Instagram post has a purpose or reason why to share it with followers. You also have to pay attention to that the post is interesting and with unique design and that the pictures are of really good quality. You have to keep the Instagram account alive, but definitely be careful not to overload it. A few posts a week and some stories a day is just the perfect amount to keep followers interested but not overload them with information.
Why would you recommend new students to join the Marketing Field next year?
Marketing Field is a field that communicates with all of the parts of EBS Student Council on an everyday basis. Through Marketing Field you can discover about many other fields e.g. Events and Sports fields, who constantly organize events, because it’s very important for us to capture these moments they create.
In our team, you have a good chance to develop your marketing skills, taking photos and using different programs for creating visuals, all of them at the same time. And what’s most important – you always get to use your creativity and to develop it.
What are the most exciting and the most difficult parts of your field?
The most exciting part is taking part in all the events and capturing them. At the same time, it’s a little complicated, because while all the others are fully enjoying the event, we have something like this going on in our minds all the time: “I should make a story of this” and “How to thank this sponsor?” But then again, it’s cool to create interesting content, which everyone can look back at. In addition, when it comes to taking pictures and stories, it’s very important to think outside of the box and to also think about whether our audience likes it or not. Another difficult thing about marketing is when you can’t use only your own vision and style, but you also have to keep in mind how our viewers would like it.
Were your members always interested in marketing, and if so, where did that passion start?
Brigitta – When I first started studying at EBS I already had developed some interest in marketing. After seeing the Creative Entrepreneurship courses in EBS, I was sure that it’s the place where I can get exciting knowledge about this topic too. A little more than a year ago I started my own business, in which marketing has been a really important part for me. Through doing that I have gained more experience and knowledge which I am able to use in Marketing Field but also within my company on an everyday basis.
Francesca – Last year in February, when I started dealing with @ebsikas Instagram account, it was my first experience in social media marketing, but since it was such a pleasing process, I’m responsible for managing four social media accounts as of today – all from different areas of expertise.
Kerli – Marketing, especially social media marketing, had appealed to me for almost three years before coming to EBS. I’m not sure where that interest started, but “I’m loving it!” I have read a lot about it and for the last three years I have been able to put it all in practice and experiment around with it. I have to admit that it’s a very complicated area and there is something to learn and experiment with every day. I’m genuinely grateful for this opportunity to be part of the EBS Student Council, in the Marketing Field team.
What are your favorite events, hosted by other Student Council teams, that you definitely recommend to take part of?
We take part in all of the events and we invite all of you to actively participate as well because the time spent in university is very special and passes by way too fast – So you should make as many great memories as humanly possible. Halloween party, EBS Olympics and EBS Golden Haba Gala – these are the events that you must participate in at least once! 😉